I don't care if it's rap, metal, whatever. You still should play Beatles records mixed with Limp Bizkit mixed with Foghat mixed with Creedence Clearwater Revival, stuff like that.
Only two to three per cent of an audience is interested in words and pays attention to lyrics; most of the rest of it is about image or the beat or the sound, or else it's a tribal thing - country & western, rap, heavy metal, with historical folk rock off in some kind of cult.
The appeal of the spectrally macabre is generally narrow because it demands from the reader a certain degree of imagination and a capacity for detachment from every-day life. Relatively few are free enough from the spell of the daily routine to respond to rappings from outside, and tales of ordinary feelings and events, or of common sentimental distortions of such feelings and events, will always take first place in the taste of the majority; rightly, perhaps, since of course these ordinary matters make up the greater part of human experience.
There is a community in hip-hop. It doesn't seem like that anywhere else, except maybe in punk rock. But punk rock is tricky, because it has become such a pop thing. But in rap, there is still a feeling of community. Who are our peers? Rappers.