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  • Sun Tzu Quotes   450
  • This does not mean that the enemy is to be allowed to escape. The object is to make him believe that there is a road to safety, and thus prevent his fighting with the courage of despair. After that, you may crush him.
    • 5 years ago



    Tags : Sun Tzu Quotes , Crush Quotes , War Quotes
  • When the enemy's envoy's speak in humble terms, but continues his preparations, he will advance. When their language is deceptive but the enemy pretentiously advances, he will retreat. When the envoys speak in apologetic terms, he wishes a respite. When without a previous understanding the enemy asks for a truce, he is plotting. When the enemy sees an advantage but does not advance to seize it, he is fatigued.
    • 5 years ago



    Tags : Sun Tzu Quotes , Art Quotes , War Quotes
  • Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment - that which they cannot anticipate.
    • 5 years ago



    Tags : Sun Tzu Quotes , Art Quotes , War Quotes
  • The General who in advancing does not seek personal fame, and in withdrawing is not concerned with avoiding punishment, but whose only purpose is to protect the people and promote the best interests of his sovereign, is the precious jewel of the state.
    • 5 years ago



    Tags : Sun Tzu Quotes , Art Quotes , War Quotes
  • There are three ways in which a ruler can bring misfortune on his army: By commanding the army to advance or to retreat, being ignorant of the fact that it cannot obey. This is called hobbling the army. By attempting to govern an army in the same way as he administers a kingdom, being ignorant of the conditions which obtain in an army. This causes restlessness in the soldier's minds. By employing the officers of his army without discrimination, through ignorance of the military principle of adaptation to circumstances. This shakes the confidence of the soldiers.
    • 5 years ago



    Tags : Sun Tzu Quotes , Art Quotes , Military Quotes
  • So there are five ways of knowing who will win. Those who know when to fight and when not to fight are victorious. Those who discern when to use many or few troops are victorious. Those whose upper and lower ranks have the same desire are victorious.
    • 5 years ago



    Tags : Sun Tzu Quotes , War Quotes , Fighting Quotes