When the highest type of people hear Tao (Truth), they diligently practice it. When the average type of people hear Tao, they half believe in it. When the lowest type of people hear Tao, they laugh at it. If they did not laugh, it would not be Tao.
To become the founder of a new religion one must be psychologically infallible in one's knowledge of a certain average type of souls who have not yet recognized that they belong together.
Pay no heed to the average photographer's remarks upon "flat" and "weak" negatives. Probably he is flat, weak, stale, and unprofitable; your negative may be first-rate, and probably is if he does not approve of it.
An inventor's endeavor is essentially lifesaving. Whether he harnesses forces, improves devices, or provides new comforts and conveniences, he is adding to the safety of our existence. He is also better qualified than the average individual to protect himself in peril, for he is observant and resourceful.
Whenever the average intellect of the clergy declines in the balance with the average intellect of the people the churches will be shut up and a new order of things [will] begin.
The average businessman began to be agnostic, not so much because he did not know where he was, as because he wanted to forget. Many of the rich took to scepticism exactly as the poor took to drink; because it was a way out.
Few scientists now dispute that today's soaring levels of carbon dioxide and other gases in the atmosphere will cause global temperature averages to rise by as much as nine degrees Fahrenheit sometime after the year 2000.
Perhaps the efforts of the true poets, founders, religions, literatures, all ages, have been, and ever will be, our time and times to come, essentially the same - to bring people back from their present strayings and sickly abstractions, to the costless, average, divine, original concrete.
Be hated. One does not have to be evil to be hated. In fact, it’s often the case that one is hated precisely because one is trying to do right by one’s own convictions. It is far too easy to be liked, one merely has to be accommodating and hold no strong convictions. Then one will gravitate towards the centre and settle into the average. That cannot be your role. There are a great many bad people in the world, and if you are not offending them, you must be bad yourself.
If you can predict the rate at which you create (or create and grow) qualified pipeline, and you know your average close rate(s), then you can start predicting your revenue.