Sun Tzu Quotes, Art Quotes, War Quotes

If we know that the enemy is open to attack, but are unaware that our own men are not in a condition to attack, we have gone only halfway towards victory.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

When the general is weak and without authority; when his orders are not clear and distinct; when there are no fixed duties assigned to officers and men, and the ranks are formed in a slovenly haphazard manner, the result is utter disorganization.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

When the enemy's envoy's speak in humble terms, but continues his preparations, he will advance. When their language is deceptive but the enemy pretentiously advances, he will retreat. When the envoys speak in apologetic terms, he wishes a respite. When without a previous understanding the enemy asks for a truce, he is plotting. When the enemy sees an advantage but does not advance to seize it, he is fatigued.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

Hence the saying: One may know how to conquer without being able to do it.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

O divine art of subtlety and secrecy!

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When the leader is morally weak and his discipline not strict, when his instructions and guidance are not enlightened, when there are no consistent rules, neighboring rulers will take advantage of this.

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Tags : Sun Tzu Quotes , Discipline Quotes , Leader Quotes

Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment - that which they cannot anticipate.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

There is an intelligent way to eat a live frog - I just don't know what it is.

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Tags : Sun Tzu Quotes , Intelligent Quotes , Frogs Quotes

It is essential to seek out enemy agents who have come to conduct espionage against you and to bribe them to serve you. Give them instructions and care for them. Thus doubled agents are recruited and used.

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Tags : Sun Tzu Quotes , War Quotes , Following Instructions Quotes

To perceive victory when it is known to all is not really skilful. Everyone calls victory in battle good, but it is not really good.

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Tags : Sun Tzu Quotes , War Quotes , Victory Quotes

The difficulty of tactical maneuvering consists in turning the devious into the direct, and misfortune into gain.

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Tags : Sun Tzu Quotes , Art Quotes , Military Quotes

When you shoot a bow and arrow, you aim at the clouds, not because you expect to hit them, but so that you may reach the distant target on the ground.

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Tags : Sun Tzu Quotes , Clouds Quotes , Arrows Quotes

Thus the skilful general conducts his army just as though he were leading a single man, willy-nilly, by the hand.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

When the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.

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Tags : Sun Tzu Quotes , Business Quotes , War Quotes

With regard to ground of this nature, be before the enemy in occupying the raised and sunny spots, and carefully guard your line of supplies. Then you will be able to fight with advantage.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

Generally in war the best policy is to take a state intact; to ruin it is inferior to this.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

When the higher officers are angry and insubordinate, and on meeting the enemy give battle on their own account from a feeling of resentment, before the commander-in-chief can tell whether or not he is in a position to fight, the result is ruin.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

When one treats people with benevolence, justice and righteousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.

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Tags : Sun Tzu Quotes , Art Quotes , War Quotes

Subtle and insubstantial, the expert leaves no trace; divinely mysterious, he is inaudible. Thus he is master of his enemy's fate.

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Tags : Sun Tzu Quotes , War Quotes , Fate Quotes