A branding program should be designed to differentiate your cow from all the other cattle on the range. Even if all the cattle on the range look pretty much alike.
Of course, the advantage is that, being in this business, you get to learn a lot, experience a lot of new things, and you can become real successful. The disadvantage is, of course the negative media. People may try to manipulate you and control you, and those are the things you have to avoid. But if you maintain strong family values and you believe in God, you can be successful. So, it's been tough, but I've gotten through it because I stuck with my family and my deep belief in God.
Commerce is so far from being beneficial to arts, or to empire, that it is destructive of both, as all their history shows, for the above reason of individual merit being its great hatred. Empires flourish till they become commercial, and then they are scattered abroad to the four winds.
After you have exhausted what there is in business, politics, conviviality, and so on - have found that none of these finally satisfy, or permanently wear - what remains? Nature remains.
We demand that big business give the people a square deal; in return we must insist that when any one engaged in big business honestly endeavors to do right he shall himself be given a square deal.
In the 20th century, the United States endured two world wars and other traumatic and expensive military conflicts; the Depression; a dozen or so recessions and financial panics; oil shocks; a flu epidemic; and the resignation of a disgraced president. Yet the Dow rose from 66 to 11,497.