The superior man, while his parents are alive, reverently nourishes them; and, when they are dead, reverently sacrifices to them. His thought to the end of his life is how not to disgrace them.
Lead the people with administrative injunctions and put them in their place with penal law, and they will avoid punishments but will be without a sense of shame. Lead them with excellence and put them in their place through roles and ritual practices, and in addition to developing a sense of shame, they will order themselves harmoniously
We can know a person by observing his behaviour, understanding the reasons for his actions and ascertaining his intentions. If we do this, how can we not know him?