For splendor, there must somewhere be rigid economy. That the head of the house may go brave, the members must be plainly clad, and the town must save that the State may spend.
People love buying into a lifestyle and an overall concept. So when they buy a shell-colored lip gloss, they can also buy shells for their house, as well as sunglasses and [items in] other categories [in that shade] to create one consistent image.
The Rum Tum Tugger is a Curious Cat: If you offer him pheasant he would rather have grouse. If you put him in a house he would much prefer a flat, If you put him in a flat then he'd rather have a house. If you set him on a mouse then he only wants a rat, If you set him on a rat then he'd rather chase a mouse. Yes the Rum Tum Tugger is a Curious Cat - And there isn't any call for me to shout it: For he will do As he do do And there's no doing anything about it!