Human beings can attain a worthy and harmonious life only if they are able to rid themselves, within the limits of human nature, of the striving for the wish fulfillment of material kinds. The goal is to raise the spiritual values of society.
By deceiving one another through false assumptions and misrepresentations there has been, in reality, a great lapse and delay in achieving the real goals.
That's definitely my goal, and always has been through the Universal Zulu Nation, is to show that music breaks down all that foolishness and can bring all types of people together, especially when you can mix it and shape it. That's the beauty of sampling: taking the old sound and recreating it and making something new, or bringing back the old sounds, mixed with some heavy grooves and beats, so people can remember. "Oh, I remember that, back in the day."
Paradoxical as it may seem, the purposeful life has no content, no point. It hurries on and on, and misses everything. Not hurrying, the purposeless life misses nothing, for it is only when there is no goal and no rush that the human senses are fully open to receive the world.
The goal of mankind is knowledge ... Now this knowledge is inherent in man. No knowledge comes from outside: it is all inside. What we say a man 'knows', should, in strict psychological language, be what he 'discovers' or 'unveils'; what man 'learns' is really what he discovers by taking the cover off his own soul, which is a mine of infinite knowledge.
The goal lies away from the sensual world. It is not a rejection of the sensual world, but understanding it so well that we no longer seek it as an end in itself. We no longer expect the sensory world to satisfy us. We no longer demand that sensory consciousness be anything other than an existing condition that we can use skillfully according to time and place.
The ideals which have always shone before me and filled me with the joy of living are goodness, beauty, and truth. To make a goal of comfort or happiness has never appealed to me; a system of ethics built on this basis would be sufficient only for a herd of cattle.
Pitbull is great with brands. Endorsements with hip-hop artists work because hip-hop artists typically set the most trends... It's every brand's goal to be seen in the mainstream, and hip-hop music has become mainstream music.