There are huge advertising budgets only when there's no difference between the products. If the products really were different, people would buy the one that's better. Advertising teaches people not to trust their judgment. Advertising teaches people to be stupid.
A tiny blue dot set in a sunbeam. Here it is. That's where we live. That's home. We humans are one species and this is our world. It is our responsibility to cherish it. Of all the worlds in our solar system, the only one so far as we know, graced by life.
Which aspects of our nature will prevail is uncertain, particularly when our visions and prospects are bound to one small part of the small planet Earth. But up there in the Cosmos an inescapable perspective awaits.
[Science] is not perfect. It can be misused. It is only a tool. But it is by far the best tool we have, self-correcting, ongoing, applicable to everything. It has two rules. First: there are no sacred truths; all assumptions must be critically examined; arguments from authority are worthless. Second: whatever is inconsistent with the facts must be discarded or revised. ... The obvious is sometimes false; the unexpected is sometimes true.
My deeply held belief is that if a god of anything like the traditional sort exists, our curiosity and intelligence are provided by such a god. We would be unappreciative of those gifts (as well as unable to take such a course of action) if we suppressed our passion to explore the universe and ourselves. On the other hand, if such a traditional god does not exist, our curiosity and our intelligence are the essential tools for managing our survival. In either case, the enterprise of knowledge is consistent with both science and religion, and is essential for the welfare of the human species.
We are prodding, challenging, seeking contradictions or small, persistent residual errors, proposing alternative explanations, encouraging heresy. We give our highest rewards to those who convincingly disprove established beliefs.
It is sometimes said that scientists are unromantic, that their passion to figure out robs the world of beauty and mystery. But is it not stirring to understand how the world actually works — that white light is made of colors, that color is the way we perceive the wavelengths of light, that transparent air reflects light, that in so doing it discriminates among the waves, and that the sky is blue for the same reason that the sunset is red? It does no harm to the romance of the sunset to know a little bit about it.
Goddard represented a unique combination of visionary dedication and technological brilliance. He studied physics because he needed physics to get to Mars. In reading the notebooks of Robert Goddard, I am struck by how powerful his exploratory and scientific motivations were - and how influental speculative ideas, even erroneous ones, can be on the shaping of the future.
The secrets of evolution are death and time-the deaths of enormous numbers of lifeforms that were imperfectly adapted to the environment; and time for a long succession of small mutations.
There is no other species on Earth that does science. It is, so far, entirely a human invention, evolved by natural selection in the cerebral cortex for one simple reason: it works. It is not perfect. It can be misused. It is only a tool. But it is by far the best tool we have, self-correcting, ongoing, applicable to everything.
We are an intelligent species and the use of our intelligence quite properly gives us pleasure. In this respect the brain is like a muscle. When we think well, we feel good. Understanding is a kind of ecstasy.