There are two merits that glorify a person: being courageous for a man and being virtuous for a woman. Besides these two, there is another merit that glorifies both man and woman: so much loving the homeland to an extent with being ready to sacrifice his/her life, if needed. Turks are such courageous and virtuous people. That is why you can kill a Turk but you can never defeat them.
Words, vows, gifts, tears, and love's full sacrifice, He offers in another's enterprise; But more in Troilus thousand-fold I see Than in the glass of Pandar's praise may be, Yet hold I off.
If we face recession, we should not lay off employees; the company should sacrifice a profit. It's management's risk and management's responsibility. Employees are not guilty; why should they suffer?
All the stories and descriptions of that time without exception peak only of the patriotism, self-sacrifice, despair, grief, and heroism of the Russians. But in reality it was not like that...The majority of the people paid no attention to the general course of events but were influenced only by their immediate personal interests.
Retreat itself is often a plan of resistance and may be a precursor of great bravery and sacrifice. Every retreat is not cowardice which implies fear to die.
The human understanding, when any preposition has been once laid down... forces everything else to add fresh support and confirmation; and although more cogent and abundant instances may exist to the contrary, yet it either does not observe them or it despises them, or it gets rid of and rejects them by some distinction, with violent and injurious prejudice, rather than sacrifice the authority of its first conclusions.
Is she not more self-sacrificing, has she not greater courage? Without her, man would not be. If nonviolence is to be the law of our being, the future is with women.
To get into the consumer's mind, you have to sacrifice. You have to reduce the essence of your brand to a single thought or attribute. An attribute that nobody else already owns in your category.