When there is change, it must not alter the content of what propaganda is driving at, but in the end must always say the same thing. For instance, a slogan must be presented from different angles, but the end of all remarks must always and immutably be the slogan itself. Only in this way can the propaganda have a unified and complete effect.
A theory is the more impressive the greater is the simplicity of its premises, the more different are the kinds of things it relates and the more extended the range of its applicability.
Today I am in control because I want to be. I have my fingers on the switch, but have lived a lifetime ignoring the control I have over my own world. Today is different.
Don't deliver an essay with so many points. No one can absorb it. Just say one thing... Of course, you can say the point in many different ways over and over again with different illustrations.
My formula for greatness in a human being is amor fati: that one wants nothing to be different, not forward, not backward, not in all eternity. Not merely bear what is necessary, still less conceal it—all idealism is mendaciousness in the face of what is necessary—but love it
While every noble morality develops from a triumphant affirmation of itself, slave morality from the outset says No to what is "outside," what is "different," what is "not itself"; and this No is its creative deed.
I would say I am more concerned with the plays I'm going to do than the movies. I'm more comfortable in a play. In film, there's always a certain sense of control, of holding back. The stage is different ; there's more to act. There are more demands put on you, more experiences to go through.