This state of mind, which subordinates the interests of the ego to the conservation of the community, is really the first premise for every truly human culture... The basic attitude from which such activity arises, we call-to distinguish it from egoism and selfishness-idealism. By this we understand only the individual's capacity to make sacrifices for the community, for his fellow men.
I had seen nothing sacred, and the things that were glorious had no glory and the sacrifices were like the stockyards at Chicago if nothing was done with the meat except to bury it.
To get into the consumer's mind, you have to sacrifice. You have to reduce the essence of your brand to a single thought or attribute. An attribute that nobody else already owns in your category.
I love something: and scarcely do I love it completely when the tyrant in me says: "I want that in sacrifice." This cruelty is in my entrails. Behold! I am evil.
The demon of intemperance ever seems to have delighted in sucking the blood of genius and of generosity. What one of us but can call to mind some relative more promising in youth than all his fellows, who has fallen a sacrifice to his rapacity?
We take a fancy to something: and scarcely have we thoroughly taken a fancy to it when that tyrant in us calls out: "Give me thatin sacrifice"--and we give it.
I agree with the basic principle that anybody who wants to serve in our armed forces and make sacrifices on our behalf, on behalf of our national security, anybody should be able to serve. And they shouldn't have to lie about who they are in order to serve.
A straight fight in an equal battle takes some bravery, but braver is he who, knowing that he would have to sacrifice ninety-five as against five of the enemy, faces death.
Never forget that the most sacred right on this earth is mans right to have the earth to till with his own hands, the most sacred sacrifice the blood that a man sheds for this earth.
All the stories and descriptions of that time without exception peak only of the patriotism, self-sacrifice, despair, grief, and heroism of the Russians. But in reality it was not like that...The majority of the people paid no attention to the general course of events but were influenced only by their immediate personal interests.