The superior man undergoes three changes. Looked at from a distance, he appears stern; when approached, he is mild; when he is heard to speak, his language is firm and decided.
When abroad, behaveto everyone as if interviewing an honored guest; in directing the people, act as if you were assisting at a great sacrafice; DO NOT DO TO OTHERS AS YOU WOULD NOT LIKE DONE TO YOURSELF: so there will be no murmuring against you in the country, and none in the family; your public life will arouse no ill-will nor your private life any resentment.
If one leads them with administrative measures and uses punishments to make them conform, the people will be evasive, but if one leads them with virtue, they will come up to expectations.