Our hypothetical rich client might even have ordered a Pommard, because it was listed at a higher price...He would have never learned [about other wines]. A man who is rich in his adolescence is almost doomed to be a dilettante at table. This is not because all millionaires are stupid but because they are not impelled to experiment.
There are huge advertising budgets only when there's no difference between the products. If the products really were different, people would buy the one that's better. Advertising teaches people not to trust their judgment. Advertising teaches people to be stupid.
Stupid women, and all are stupid, think the first winning of the man the final victory. Then they settle down and grow fat, and stale, and dead, and heartbroken. Alas, they are so stupid. But you, little infant-woman with your first victory, you must make your love-life an unending chain of victories. Each day you must win your man again. And when you have won the last victory, when you can find no more to win, then ends love. Finis is written, and your man wanders in strange gardens.
The more stupid one is, the closer one is to reality. The more stupid one is, the clearer one is. Stupidity is brief and artless, while intelligence squirms and hides itself. Intelligence is unprincipled, but stupidity is honest and straightforward.
You cannot imagine what sorrow and anger seize one's whole soul when a great idea, which one has long and piously revered, is picked up by some bunglers and dragged into the street, to more fools like themselves, and one suddenly meets it in the flea market, unrecognizable, dirty, askew, absurdly presented, without proportion, without harmony, a toy for stupid children.
O drink is mighty! secrets it unlocks, Turns hope to fact, sets cowards on to box, Takes burdens from the careworn, finds out parts In stupid folks, and teaches unknown arts. What tongue hangs fire when quickened by the bowl? What wretch so poor but wine expands his soul?
They [the children] live in a world of delightful imagination; they pursue persons and objects that never existed; they make an Argosy laden with gold out of a floating butterfly,--and these stupid [grown-up people] try to translate these things into uninteresting facts.