Witness the witness itself - and... the ultimate ecstasy is created. Start watching your thoughts but don't stop there... One more thing has to be done, one more step: now watch the watcher... Nothing else is left, only you are. By watching the mind, the mind disappears. By watching the witness, the witness expands and becomes universal.
The way to find out about our place in the universe is by examining the universe and by examining ourselves - without preconceptions, with as unbiased a mind as we can muster.
NOT to my contemporaries, not to my compatriots but to mankind I commit my now completed work in the confidence that it will not be without value for them, even if this should be late recognised, as is commonly the lot of what is good. For it cannot have been for the passing generation, engrossed with the delusion of the moment, that my mind, almost against my will, has uninterruptedly stuck to its work through the course of a long life. preface to the second edition of "the world as will and representation
It's the first company to build the mental position that has the upper hand, not the first company to make the product. IBM didn't invent the computer; Sperry Rand did. But IBM was the first to build the computer position in the prospect's mind.