The art of propaganda lies in understanding the emotional ideas of the great masses and finding, through a psychologically correct form, the way to the attention and thence to the heart of the broad masses.
I love Love - though he has wings,
And like light can flee,
But above all other things,
Spirit, I love thee -
Thou art love and life! Oh come,
Make once more my heart thy home.
Nothing is more difficult than the art of maneuver. What is difficult about maneuver is to make the devious route the most direct and to turn misfortune to advantage.
Leave to the masters of art trained by a lifetime of devotion the wonderful process of picture-building and picture creation. Go out into the sunlight and be happy with what you see.
Poems very seldom consist of poetry and nothing else; and pleasure can be derived also from their other ingredients. I am convinced that most readers, when they think they are admiring poetry, are deceived by inability to analyse their sensations, and that they are really admiring, not the poetry of the passage before them, but something else in it, which they like better than poetry.
We are sick with fascination for the useful tools of names and numbers, of symbols, signs, conceptions and ideas. Meditation is therefore the art of suspending verbal and symbolic thinking for a time, somewhat as a courteous audience will stop talking when a concert is about to begin.
In art, the public accept what has been, because they cannot alter it, not because they appreciate it. They swallow their classics whole, and never taste them.
The intellectual development of man, far from having get men away from war, has, rather, on the contrary, bring them to a refinment always more perfected in the art of killing. They even came to raise the methods of slaughter to the rank of "science"... We would not (On ne saurait", Fr.) imagine a more extraordinary moral blindness!
Aestheticism is a search after the signs of the beautiful. It is the science of the beautiful through which men seek the correlation of the arts. It is, to speak more exactly, the search after the secret of life.
Twentieth-century art may start with nothing, but it flourishes by virtue of its belief in itself, in the possibility of control over what seems essentially uncontrollable, in the coherence of the inchoate, and in its ability to create its own values.
That, chang'd thro' all and yet in all the same, Great in the Earth as in th' Ætherial frame, Warms in the Sun, refreshes in the Breeze, Glows in the Stars, and blossoms in the Trees... Breathes in our soul, informs our mortal part... Submit - in this, or any other Sphere, Secure to be as blest as thou canst bear. All Nature is but Art, unknown to thee; All Chance, Direction which thou canst not see; All Discord, Harmony not understood... All partial Evil, universal Good.