That's the thing with handmade items. They still have the person's mark on them, and when you hold them, you feel less alone. This is why everyone who eats a Whopper leaves a little more depressed than they were when they came in. Nobody cooked that burger.
Asset values and earning power are the dominant factors affecting the valuation of a controlling interest in a business. Market price, which governs valuation of minority interest positions, is of little or no importance in valuing a controlling interest.
It's good to remember that in crises, natural crises, human beings forget for awhile their ignorances, their biases, their prejudices. For a little while, neighbors help neighbors and strangers help strangers.