From the early days of the telegraph, to be a telegrapher was a job, and there weren't many of those folks. They could recognize each other's style by their dots and dashes.
I like adding little elements into the final mix. I'm more fond of the '70s glam than '80s. I have that style of vocals... there are a lot of pop artists who are using the glam vibe in their music. I'm part of that wave.
Switzerland is a small, steep country, much more up and down than sideways, and is all stuck over with large brown hotels built on the cuckoo clock style of architecture.
What counts more than style is whether architecture improves our experience of the built world; whether it makes us wonder why we never noticed places in quite this way before.
I've always been a massive Beastie Boys fan, so if you look at their style aesthetic on Check Your Head, that was the headspace I was in for a minute. Whatever that was, that was me.
From the early days of the telegraph, to be a telegrapher was a job, and there weren't many of those folks. They could recognize each other's style by their dots and dashes. They called that the "fist." St. George, they have a fist. You taste something from St. George, even across categories - the gin, the whisky - it tastes like something from St. George. It's the same as going to a great bar: You get the soul of the person making it.